When our friends at FeedThePulse revealed that their name was inspired by watching the Galway hurlers in action, we knew it was a recipe for a great story.
As momentum was building ahead of the All-Ireland hurling finals earlier this month, we wanted to make sure the media knew that FeedThePulse were the chefs who were feeding Galway’s hurlers.
FeedThePulse —which is run by husband and wife team Owen and Helen McArdle, with their two sons Dan and Glen— have been providing Galway GAA’s elite athletes with nutritious meals all year to fuel their training.
The family-run business featured in The Sunday Business Post on the day of the All-Ireland finals and then Galway did what Owen and Helen predicted, and won both the senior and minor games.
But the company scored some publicity that you couldn’t pay for as Galway’s senior hurling captain David Burke paid tribute to their business in his victory speech.
Already bursting with pride at Galway’s double victory, Owen and Helen McArdle, founders of FeedThePulse, were thrilled to be mentioned in what was one of the most-watched moments in television this year.
FeedThePulse is continuing to gain local and national media attention including a spot on Today FM’s The Sunday Business Show where they chatted about their secret sauce.