Junior Digital Executive
Marketing has always intrigued me - the idea of being creative in a business setting is something I really wanted to try out. After taking some alternate routes on my way here (wanting to do sports science after the Leaving Cert, to thinking about a career in podiatry, to then doing a food science course and then dropping out of that), one thing still interested me - marketing. After dropping out, I decided to go back and study Marketing & Sales at IT Sligo, now ATU. At that time I started to promote events and DJ – it turns out music & marketing go hand in hand. Five years later, I'm working with StoryLab and happy I took the long route.
EditorWas associate editor of the Irish Independent and news editor of the Sunday Independent. In UK, was deputy news editor of The Observer, hack for Sunday Times, Sunday Telegraph, The Scotsman and Scotland on Sunday. A witness to war, US elections, murder trials and an outrageous Thierry Henry handball. A fascination with words and understanding how stories seize the attention in so many different ways. When not working, obsessed with LFC and Bruce Springsteen. Loved my time in London, Edinburgh (especially) and Dublin but converted to work/life balance in the West of Ireland - and the incredible light in Sligo.
DirectorJournalism was the only career path for me. I expected drama and intrigue; I wasn’t disappointed. My first day, in the summer of 1996, saw me join the Irish Independent team covering the homecoming of triple-gold medallist Michelle Smith from the Atlanta Olympic Games. We all know how that ended. After 13 exciting years at INM, I moved to The Sunday Business Post (as News Features Editor and later News Editor) – just two weeks before the 2008 financial crash. Great timing! Outside of work, I almost always have my head stuck in a book – unless I am walking the woods or beaches of Sligo with my family or sipping cocktails with my old journo pals.
Senior DesignerBorn and bred in Sligo, I am a passionate graphic designer who previously operated my own design business for over six years. I made the jump to StoryLab in January 2020 and haven’t looked back. The work we do is both varied and exciting and has given me the opportunity to produce quality design for a wide range of clients. For me good quality design is hugely important and a powerful tool that can help us tell our clients’ stories in a more rounded way. When not busy working, I can usually be found listening to or buying records, supporting Sligo Rovers at the Showgrounds, cooking and enjoying time with friends and family in, for me, one of the most beautiful parts of our planet.
Senior WriterI worked as a journalist in newspapers and online media for 20 years, including periods as a London correspondent for The Irish Times and as a sports editor and senior editor with the IT’s online division. I’ve had two books published, The Eighty-Five Billion Euro Man and Ireland in the Bailout Years, both of which were Amazon bestsellers in political humour. I also write poetry which has been published in The Cormorant and displayed as a visual installation in the Yeats Memorial Building in Sligo. I’ve travelled widely in Europe, Africa, Asia and Australia but made my home between Benbulben and the Atlantic in North Sligo. It’s as good as anywhere.
Senior WriterI have been involved in journalism in various roles for around 15 years, including five years in the UK, working for the Daily Mail and the Daily Telegraph in London, and prior to that, the Evening Express in Aberdeen. I transferred to the Irish Daily Mail in 2017 where I worked across both news and sport. My writing has appeared in various newspapers and journals in the UK and Ireland. I’m from Dublin but moved to Sligo in 2020 to be closer to a good quality Supervalu. I once interrupted a groom’s speech at a wedding by cheering Sadio Mane’s equaliser for Liverpool against Real Madrid in the 2018 Champions League final. I wasn’t sorry then and I’m not sorry now.